With so many beautiful shades to choose from, how do you find your perfect lip color? Well, we always recommend starting with a red. And since we launched Bésame Cosmetics with our very first mini-lipstick in 2004, three reds in particular have definitely stood out! | | | From a day about town to a speakeasy at night, 1935 Cherry Red is one of our most versatile shades. When Gabriela was researching different lip colors from the 1930’s, she routinely came across this one in various tubes, all from different manufacturers of the time. |  | | | | It’s interesting to look back onto what was popular in 1935 and see that it’s still in demand today, proving that a good color is timeless. | | |  | One of our most popular reds, 1941 Victory Red has an interesting history. Commissioned by military forces, Elizabeth Arden created the shade, “Montezuma,” to match the accents and stripes of women’s uniforms. The lipstick was later sold to the public with the name, Victory Red to signify its effect on morale during WWII. | | | | Almost 80 years later, it still has the power to inspire hope and positivity. That's why it's one of our most favorite shades! | | | Though it is also a shade from the 1940’s, 1946 Red Velvet is very different from Victory Red. As the war came to a close, the world calmed down, and women were looking for more subdued, sophisticated shades as they settled back into everyday life. |  | | | | It’s no surprise that this shade is the first lip color purchase for a lot of our customers. Not to mention it’s Agent Carter’s red. So, if it’s good enough for Peggy, it’s definitely good enough for us! | | | CELEBRATE 15 YEARS OF BÉSAME! | | | | |