From: ELECTRIC - Friday Oct 04, 2019 11:06 pm
The pinnacle of sustainable design, quality, and performance.
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Electric
JJF12
JJF12

PURPOSE BUILT TO WEATHER THE ELEMENTS, PROVIDE SUPERIOR PROTECTION, AND ELEVATE STYLE, THE JJF12 REPRESENTS THE PINNACLE OF SUSTAINABLE DESIGN, QUALITY, AND PERFORMANCE AVAILABLE IN THE MARKET TODAY.

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“The JJF12 was inspired by the shape of the Knoxville, which I really like, but we tuned the fit, frame shape, added the performance features and light blocking cups to make my ideal sunglass for beach days, sailing, and paddling.”

- John John Florence

ENVIRONMENTALLY FRIENDLY

The JJF12 is the most environmentally friendly product we have ever produced. The sunglass is manufactured with injected Rilsan® bioplastic which created from castor beans.

https://www.electriccalifornia.com/products/jjf-12-sunglass-ee18967964

REMOVABLE
EYECUPS

Removable articulating eyecups for reduced exposure from sun, wind, water, and dust.

“We designed the JJF12 using the knowledge we have amassed over the last 20 years in the development of forward eyewear technology, superior fit, and wearable style. This collaboration with John John Florence has provided a platform to create the most impressive sunglass we’ve ever made.”

- Eric Crane, CEO & Creative Director

JJF12

MELANIN-INFUSED
POLARIZED PRO LENSES

Melanin blocks 98% HEV blue light, provides crisp vision and a heightened level of defense, all while delivering 100% UVA/UVB protection. Polarized lenses block 99.9% of debilitating glare from the water’s surface, providing superior color contrast, haze-free vision, and reduced eye fatigue.

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PERFORMANCE LENS COATINGS

Hard Coating

Double-sided coating that reduces minor scratching.

Hydrophobic 

Repels water and sweat to prevent lens condensation.

Oleophobic

Repels oil and dust so smudges clean off easily.

Anti-Reflective

Reduces reflections off the back surface of the lens which increases contrast.

PERFORMANCE
FEATURES

Made in feather weight construction with performance grip nose bridge and temple tips.

CALIFORNIA DESIGN. MADE IN ITALY.

Working with the best factories in Italy, every one of our sunglasses is thoughtfully designed, meticulously crafted and features the best materials and high-standard processes that Italian sunglass manufacturers are known the world over for.

https://www.electriccalifornia.com/products/jjf-12-sunglass-ee18967964
JJF12
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#thepowerof12

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