From: Entrepreneur - Friday Jul 13, 2018 01:10 pm
 
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July 2018 Issue
Jason Feifer
Dear Entrepreneur,

Recently, I met an entrepreneur who’d built his own golden handcuffs. His e-commerce business does more than $1 million in sales every year, and makes him a handsome return. But he’s unhappy. The site is boring to operate. He wants to do something else. And yet, he doesn’t. Why? Because he’s unsure if he can be successful at anything else. What if, he fears, this is it? What if this is all he’s good at?

This is the downside of success, and I see it a lot. Once we’ve reached some level of achievement, many of us lose our appetite for risk. We groan at the idea of starting fresh, or of pushing beyond. We become trapped maintaining what we have, rather than building bigger, or better, or simply anew. And for everyone who’s ever faced this, I offer you our new cover profile of Danica Patrick. She just retired from racing, and we sent a reporter to Indianapolis to follow her during her final days. She admitted to us that, for quite a while, she’d stopped loving the sport of racing. But rather than fear those final days, she prepared for them—by methodically building new businesses, and finding new interests, and assembling the bridge she’d one day cross.

I love that approach. Let us celebrate success but not be trapped by it. Let us use our success as fuel, propelling us wherever we want to go. We entrepreneurs are doers and achievers. Nothing should hold us back—not even our good fortune.

Below, I’ve included this and a few more of my favorite stories from our new, July/August issue. Enjoy!

Jason Feifer

Jason Feifer
jfeifer@entrepreneur.com
@heyfeifer @heyfeifer heyfeifer heyfeifer

Danica Patrick Spent Years Preparing to Retire – By Laying the Groundwork for a New Career
How do you trade the comforts of a job you know well for the unknown of entrepreneurship? Just-retired race car driver Danica Patrick is finding out.
Read More
Also in This Issue
Mental Illness May Plague Entrepreneurs More Than Other People. Here's Why (and How to Get Help).
Mental Illness May Plague Entrepreneurs More Than Other People. Here's Why (and How to Get Help).
One entrepreneur walks us through her struggle with the anxiety and depression that affects so many.
The Secret to Finding a Great Mentor? Don't Ask to Be Mentored.
The Secret to Finding a Great Mentor? Don't Ask to Be Mentored.
Many entrepreneurs think of mentorship all wrong. And that means they're missing the great mentors in front of them.
A Counterfeiting Operation Ripped Off 2 Inventors. Then They Fought Back and Won.
A Counterfeiting Operation Ripped Off 2 Inventors. Then They Fought Back and Won.
When a company copied their invention, Natasha and Fred Ruckel began investigating – and got an inside look into how products are ripped off.
Why It Took Dunkin’ Donuts 10 Years to Build the Perfect New Cup
Why It Took Dunkin’ Donuts 10 Years to Build the Perfect New Cup
The inside story of the struggle the donut chain had in phasing out its iconic, yet hazardous styrofoam cup.
What's New
Don’t Miss the $10 Billion Cannabis Boom
Don’t Miss the $10 Billion Cannabis Boom
Learn everything you need to start and run a marijuana business.
Read More
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Women Entrepreneur Online Courses
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