From: Forbes | The Upturn - Saturday Jul 04, 2020 12:01 pm
Forbes CMO Newsletter

Hello and welcome to a new edition of the Upturn, the newsletter born out of the desire to do something that will improve the communities within our reach.

As it’s the Fourth of July, it’s only fitting to highlight the story of a trailblazing activist who helped
perfect the definition of those self-evident truths enshrined in the Declaration of Independence.

A skilled legal strategist, Pauli Murray
persuasively argued for the addition of the word “sex” in Title VII of the 1964 Civil Rights Act, thus formally extending the definition of equality to include women and, as ruled by Supreme Court last month, LGBTQ+ people. More stories about pioneering efforts below.

In the
Upside, three brothers founded the first African-American-owned distillery in Kentucky and a Canadian expat is reinventing food production in the Caribbean.

In the
Up-And-Coming, a broadcaster commits to increasing diversity in the creative industries and a new initiative aims to promote transparency and accountability on racial equality in fashion.

In the
Uplifting, a Deaf child actor lands a lead role and a former NYC taxi driver wants to build a car-free bridge between Manhattan and Queens.

Finally, in the
Wrap-up, the numbers making a difference this week are 7, 11, 50.

Sofia Lotto Persio

Sofia Lotto Persio

Assistant Editor Forbes Europe

The Upside

 
Breakthrough Brothers
 
 
 
Breakthrough Brothers
 

Three brothers banded together to launch Kentucky’s first African-American-owned distillery just before the pandemic hit. Spirit shoppers can already find their Brough Brothers brand in Tennessee, Florida and Georgia—by the end of the year, it will be distributed in 25 states.

Take A Sip
 
Farmers Of The Caribbean
 
 
 
Farmers Of The Caribbean
 

Canadian expat Ralph Birkhoff is on a mission to reduce Caribbean islands’ need for food imports and use innovative, extreme weather-resistant and renewable energy-powered greenhouse systems to boost local farming of indigenous crops.

Explore The Greenhouse

The Up-And-Coming

 
Spotlight On Disability
 
 
 
Spotlight On Disability
 

British public broadcaster BBC's recently-unveiled £100 million fund to produce “diverse and inclusive content” is seen as a “good first step” to increase the representation of disabled people in the creative industries’ workforce both off and on-screen.

Read All About It
 
Black Is The New Black
 
 
 
Black Is The New Black
 

The newly-founded Black In Fashion Council (BIFC) aims to be a voice for Black people in the fashion and beauty industry, in response to the lack of corporate action taken to tackle the sector’s inclusivity problem.

Read About BIFC

The Uplifting

 
Leading Lady
 
 
 
Leading Lady
 

After starring in her family’s videos aiming to teach viewers American sign language, 11-year-old Shaylee Mansfield landed the lead role in Netflix’s Feel The Beat, becoming one of the youngest Deaf actress in a leading role in any feature film.

Meet Shaylee
 
Queens’ Crossing
 
 
 
Queens’ Crossing
 

Former NYC taxi driver turned traffic expert Sam Schwartz is leading efforts to build a car-free bridge between Manhattan and Queens, which would be the first first bridge serving the island’s central business district in more than a century.

Introducing Queens Ribbon

The Wrap-up

7 - people in the LA-Más team, which developed a local response program to deliver free Covid-19-related supplies and resources to neighbors affected by the virus.

11 - years of activity of the Capital Good Fund, a non-profit Community Development Financial Institution that has been working to erase the racial wealth gap.

50 - languages spelling the word “equality” featuring on the Equality Tee, a product supporting UN Women USA NY’s campaign to bring more visibility to its programs among young people.

"By sharing experiences, we can exercise our power. "

CHRISTY TURLINGTON BURNS

FOUNDER, EVERY MOTHER COUNTS

 
Forbes

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