Ex-Under Armour Execs are making your new favorite jeans
How? By taking tried-and-true denim and infusing it with a touch of athletic stretch. Because to look good, you have to feel good. After years in athletic apparel, Revtown’s founders decided to take the best parts of workout clothes—think comfort, flexibility and durability—and apply them to denim. The result? Crazy comfort and solid style at a killer price.
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