NOVICA Sale ends soon in India!

From: NOVICA News - Sunday Oct 04, 2020 06:20 pm

NOVICA

INDIA REGION SALE ENDS SOON!

Anvita, head of our India office, finds reason to celebrate in uncertain times

What a year this has been! We’ve been scared, confused, hurt, but we’ve also grown stronger, loved more, and let our passions drive us. Artisans suffered losses but didn’t give up. Customers faced hardships but continued to stand strong with artisans. The virus has shown us that there are no boundaries; love and care are as global as this pandemic.

This weekend, as we celebrate Gandhi's birthday, I am reminded of the values the Father of our Nation has taught us — to work hard, to be compassionate, to live with honesty and, most importantly, to be at peace. Let us come together and become the champions of peace, love and harmony!

Anvita Malhotra
NOVICA India

STORIES SHARED BY OUR ARTISANS

Rajnandinee and Srabonti

Rajnandinee and Srabonti had invested all their savings in preparation for the big sales surrounding Bengali New Year in April. Then the country locked down, their workshop closed, stocks piled up, and money ran dry.

They decided to channel their creativity into a new project: making masks from the silk sarees they had intended to sell. Novica customers loved their new products, so the artisans organized women to make more masks and earn a dignified living.

SHOP THEIR COLLECTION

Shivani Choudhary

In these difficult times, Shivani Choudhary did not give up on her workers, who are like her extended family. For those who returned to their native villages, she paid them two month’s salary to help them through these tough times. For those who stayed, she not only kept them employed, but also gave them mobile phones with economical internet connections so that their children could have access to online education.

Where kindness is the foundation, love and happiness prevail.

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Shahid and Omar

Omar Siddique and his dad, Shahid, have been hand-crafting glassware for 20 years, which they sold in local markets. Those options have now disappeared. They are so happy to have discovered Novica and appreciate how it empowers craftsmen from around the world.

With a play of light and glass, they made a beautiful collection to keep holiday spirits high. They hope every home will discover love and magnificence in every purchase. Let's support them and enlighten our spaces with these handcrafted masterpieces!

SHOP THEIR COLLECTION

Sumiya

With three generations in hand-embroidered textiles, Sumiya and her family provided a livelihood to a large community of skilled craftspeople who depended on them. The pandemic's closure of businesses and tourism brought it all crashing down. Worried about their team's well-being, Sumiya and her brother worked harder at designing and finding work for all. Now they are busy delivering cheerful collections to rejuvenate homes.

Spread happiness when you shop

Our customers have helped us to send over $100 million to artisans around the world. Impact the artisan causes closest to your heart with every purchase you make.

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To enjoy the full discount described in the promotion above, please be sure to click on the buttons or links within this email to activate the promotion. With this offer, save [discount] on handcrafted items from our [category] until 11:59 PM (Pacific Time) on [date]. Exclusions may apply and promotions are subject to change. Offers cannot be combined with other promotions, cannot be applied to prior orders, cannot be applied to wholesale orders, and only apply to items sold on the NOVICA website.

At NOVICA, happiness is our mission, and love is at the core.
Here are the ten choices and one core value that we live by.

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NOVICA Sale ends soon in India!