The future is built on hope. This is what Gandhi taught us through his words and his actions. Today, when hope is tested in so many ways, we turn to the “Father of India” as a powerful reminder that we can create the future we want to see – a better future. At Novica, this begins with choosing handmade. That’s one definitive, positive action we can take together.
Gandhi understood that handmade crafts were intimately linked to economic freedom and self-determination. He championed the movement of Swadeshi, which celebrated local craftsmanship, particularly around the production of hand-spun and handwoven cotton khadi cloth and indigenous weaving practices in India.
Today, artisan empowerment is as important as ever. As we celebrate Gandhi’s birthday, we remember his enduring legacy of hope and the change that is possible when we put it into practice. And that includes choosing ethical fashions and fair trade. |
