31 years ago, the Swatch Club was born and, together with it, the first-ever Club watch - GOLDEN JELLY. 31 years later, your favorite Club is entering a new era and we thought it would only be appropriate to remake the original key. Do you love it, or do you love it? | | The 2021 edition of the mythical Golden Jelly celebrates our DNA at its absolute best: transparency, lightness, and movement. MY TIME (SVIZ102-5300) is not only a mark in our history, as it is a reflection of our belief that TIME IS WHAT YOU MAKE OF IT. | | | @swatch LTD, 2020 All right reserved: SWISS WATCHES | | |