| Bold Colors That Pack A Punch | Our rugged, portable, anything-but-soft coolers are now available in Bimini and Alpine. Grab one of these new bold colors and see how hard these soft coolers go. | | | Hopper® M20 Soft Cooler Backpack | A cooler made for longer hauls to the beach or backwoods. | | | | Hopper Flip® 8 Soft Cooler | A compact and more reliable fishing buddy than most of your friends. | | | | Daytrip® Lunch Bag & Box | Keep your lunch fresh for a day out on the water. | | | | Can’t Decide? Try This Out. | Tundra or Hopper? Homebase or on‑the‑go? We make coolers for every kind of adventure. See which one fits yours. | | | |