The celebration of makeup artistry returns to the Pasadena Convention Center on January 20-21, 2024 for the 27th annual International Make-Up Artist Trade Show (IMATS). Pro artists, leaders and brands from around the world will converge again to continue our mission to connect, inspire, inform and empower.
One of the most anticipated makeup films of the year. Bradley Cooper transformed into Leonard Bernstein, aging of the entire cast and period looks over the decades.
Roshar's bold and adventurous style is always a hit at IMATS and with audiences around the world. He will create a new and unique eye-candy demo for us on stage.
Sponsors and Exhibitors
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