The Identity Crisis Behind Executive Burnout Most people think executive burnout is about working too many hours. The real culprit is "mattering erosion"—losing connection to who you are beyond your role. Consider Sarah, a VP at a Fortune 500 company. She worked 70-hour weeks for three years, believing that was the price of leadership. When I asked her to describe herself without using work-related terms, she struggled for two full minutes. "I honestly don't know who I am anymore," she admitted. The data backs this up: 73% of C-level executives work without sufficient rest, creating what researchers call a "social contagion effect" that impacts entire organizations. When leaders lose themselves, their teams feel it too. The cost is staggering. Burned-out executives cost companies over $20,000 each in reduced performance, increased turnover, and poor decision-making. But the personal cost—losing touch with your core identity—is even higher. |