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news | HBO Maxed out: What you need to know |  | Fledgling streaming service HBO Max added a massive 2.8 million subscribers in Q2 2021. This is the second surge of subscribers HBO Max has seen this year, adding another 2.7 million just last quarter. | |  | HBO Max now has 47 million subscribers in the United States, and a total of 67 million subscribers worldwide. | |  | That’s not bad at all considering HBO Max is just over a year old and launched with comparatively less content than Disney Plus or Netflix. | |  | The surge is likely driven by Warner Bros. releasing all its big tentpole movies day-and-date this year. That means they’re available to stream on HBO Max on the same day that they arrive in theaters. The studio announced the temporary distribution change last year as movie theaters were being shuttered due to COVID-19. | | |
|  | events | The Fast Company Innovation Festival | September 27-30: The seventh annual Fast Company Innovation Festival returns this year as an immersive hybrid experience, featuring four days of inspirational keynote interviews, in-depth panels, and interactive workshops. | | | | |
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